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ABOUT US
NOVACAINE IS THE BRAINCHILD OF JARVAE, CREATIVE DIRECTOR AND FASHION STYLIST TO CELEBRITIES. THIS HIGH QUALITY FASHION IS A FRESH AND NEW BRAND WITH HEAVY INFLUENCE FROM THE WESTSIDE OF ATLANTA, GA, TO WHICH JARVAE SAYS GROWING UP IN THE SOUTH PLAYS A MAJOR PART IN ITS FLAIR.
NOVACAINE IS AN ATLANTA BASED BRAND WHICH REPRESENTS THE STRUGGLES OF SOCIETY WE'VE BECOME NUMB TO THROUGH CREATIVE EXPRESSION. THESE THREADS ARE GEARED TOWARDS A YOUNGER ART AND STREET LUXURY CULTURE. THIS PARTICULAR VIBE IS AVAILABLE EXCLUSIVELY ONLINE AND SELECT STORES.
TOP QUALITY MATERIAL MANUFACTURED IN JAPAN AND THE US ENSURE THAT EACH COTTON TEE, 100% DENIM PIECE, AND SIGNATURE FLEECE HOODIE BRAND IS PRODUCED WITH CARE AND PRECISION. NOVACAINE'S C/O JARVAE HOPES THE BRAND LEAVES A LEGACY OF RESILIENCE. NO MATTER WHAT YOU ARE UP AGAINST IN THE WORLD, YOU CAN ALWAYS ALTER YOUR REALITY WITH CREATIVITY.
